04Growth

Not knowing what works.

It is working. We cannot tell which part.

How this usually shows up

  1. Reports show clicks and sessions, but not new work.
  2. AI assistants never appear in the analytics suite.
  3. Budget decisions rest on vanity numbers nobody trusts.

What happens at this stage

AI assistants and Google's AI Overviews never show up in ordinary analytics, because they do not run the tracking script. You can be getting recommended and never see it.

We put measurement in place first, then spend against what is actually producing work.

The homepage names the problem. The work sits in the services below. Each one states who it is for, who it is not for, and at least one anonymised situation. Price bands sit on the pricing page.

The first move

We put measurement in place that can see the assistants and the work that follows, then spend against what is actually producing new clients.

Situations at this stage

Anonymised situations for this stage will sit here as they are written up.

If this is the problem you actually have, start a conversation. We will say whether it is, and what would have to be true first.

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